McDonald's latest restaurant concept, CosMc's, boldly ventures into space. The fast-food chain, best known for its iconic golden arches, is branching out with a space-themed, small-format restaurant focused on breakfast and beverages. McDonald's CEO Chris Kempczinsk announced on December 6 during an investor day. The beloved extraterrestrial mascot from the '80s and '90s inspired CosMc's, promising a one-of-a-kind dining experience.

CosMc's core value is a dedication to a "seamless digital and Drive Thru experience." The restaurant intends to make ordering easier for customers by using dynamic menu boards and cashless payment devices. Drive-thru pickup windows are assigned once orders are ready, adding a futuristic touch. The emphasis on efficiency complements CosMc's vibrant and energetic personality, making ordering and pickup as quick and enjoyable as possible.

CosMc's menu is an exploration of bold and unexpected flavors, with a focus on breakfast items and more than ten new beverages not previously available on McDonald's menus. The drinks range from traditional coffee and lemonades to unique energy-boosting concoctions such as Sour Cherry Energy Slush, Tropical Spice Made, and S'mores Cold Brew. Customers can customize their drinks with options like fruity boba, flavor syrups, and energy shots, adding a personalized touch to the experience and making CosMc's a standout addition to McDonald's diverse lineup.

CosMc's promises to be a place where customers can explore new and exciting flavors in a setting inspired by the whimsical and nostalgic character of CosMc, in addition to enjoying their favorite McDonald's treats as the fast-food chain continues to innovate and expand its offerings.